Route 616 – a reason to visit with food in focus

To highlight small business owners and attractions along Route 616 between Luleå and Boden, Route 616 economic association has carried out a project with food in focus.

Through workshops, showcase trips, a study trip, and new packaging, the companies have developed joint offerings. Brochure materials, film, and events have showcased the area's potential as a culinary destination. The result is strengthened collaborations, increased visibility, and more reasons to visit in the southern river valley.